How to Start a Cleaning Business
Discover how to start a cleaning business in 5 steps.

If you’re looking to start a cleaning business and are wondering how to get started, this article is for you. Keep reading to find out how to offer cleaning services and the trick to making scheduling mobile appointments easier.
#1. Get the right insurance
The first step to offering cleaning services is selecting the right business insurance. In addition to the standard suite of insurance, you will need policies that cover you for accidental damage to client's properties (including furniture).
If you’re unsure what insurance you need, it’s worth speaking to a professional to avoid making a potentially costly mistake.
#2. Decide which cleaning services you will offer in-home
The next step is to decide what services you’re going to offer. At this stage, it’s helpful to look at what other cleaning companies in your area offer and determine which services are feasible for you, given your resources and budget.
#3. Determine your pricing structure
Once you know what services your cleaning business will offer, the next step is deciding on your prices. To help with this, look at other cleaning companies in your area to get a range and establish your fixed and variable expenses that need to be covered in your pricing.
Then you need to decide how you’ll charge clients. Options include
- By the hour
- A fixed cost for each service (less common)
- A variable cost for each service depending on the home’s square footage
- Custom quotes depending on the service or what’s included each time
#4. Choose a cleaning service software to handle your scheduling
The next step to starting a cleaning business is to find scheduling software that can handle mobile appointments. MarketBox is the first appointment-scheduling software specifically designed for businesses offering in-home and mobile services. The software makes it easy for businesses to manage provider logistics and enable clients to self-book and pay for appointments online.
To learn more about how MarketBox can help you launch your cleaning business, book an introductory call with one of the team.
#5. Advertise your cleaning business
Once you’ve figured out your pricing and chosen a cleaning service software to handle your booking and scheduling, you’re ready to start advertising your cleaning business. Targeted ad campaigns on Google or Social Media can be highly effective if you have the budget.
If you’re looking for free ways to advertise your cleaning business, set up and optimize your Google Business Page, and enquire about advertising in local shops, community notice boards, or local Facebook groups.
How to schedule cleaning services
- Identify each employee’s availability for cleaning services
- Identify how far each person will travel for in-home appointments
- Input the information into your chosen cleaning service software and let customers self-book
It really is that easy.
Ready to transform your scheduling?
Talk to our sales team and see how MarketBox can help you achieve more with less effort


